alohart said:
Maybe this is old news, but I just noticed that the Mitsubishi N.A. Website now states that
the 2014 i-MiEV will arrive in the U.S. in late spring 2014. I had not heard of a new i-MiEV version until the Mitsubishi-Nissan kei car collaboration was announced, and that car won't be ready by late spring 2014. Trying to sell the current version against much tougher competition seems foolhardy. What do you think the 2014 i-MiEV will be (assuming we believe what Mitsubishi is stating)?
I don't know about old, but it's certainly news to me. It's good to know we should have the i-MiEV back by June. It's been hard to recommend the car since this past spring's rather obvious clearance/fire sale.
Btw, did anyone else notice Mitsubishi's given up on calling the car the "i"? For 2014, the official U.S. market name is "i-MiEV", just like everywhere else (and just like I've been calling it for most of 2013 - "i" is cute, but somewhat confusing in speech or writing).
As to what we'll be getting, no doubt on one point - it's the same car. The most obvious exterior change is the loss of the raspberry color - seriously, we lose the only actual
COLOR? So all white or black or silver now. Who knew those little Plum EVs would be collectors' items?
Not a lot of detail on the web page, which most notably lacks anything under "BUILD & PRICE" or "INTERIOR 360". But Art, I do think you have a point about coming back to market with what appears to be exactly the same car they had to withdraw a year earlier, especially with the LEAF S out there (though not easy to find) at $30k. From the gaps in Mitsu's product page, it's possible there's been a re-think of the interior and/or what trim levels to offer, but if so I hope they don't think any of that means they can come back at their old $28k+ price. It's going to be very hard to justify that for a car whose last established market value (before tax credits) was more like $20k. Breaking $25k would be psychologically important, so I hope they understand they needn't bother if they can't deliver an ES for $24,995 or less (with the emphasis on
less). I'm sure part of the delay in its return is some pencil-sharpening and fervent prayer in hopes of achieving that, but I don't blame 'em for not wanting to put a number out there yet, risking either howls of derision on announcement or howls of protest if they're forced to raise it later.
Oh, this time, dummies - let's include that Aux-in jack on the ES, okay? Wouldn't hurt to authorize your dealers to install it on the 2012s as well - the radio's already wired for it and it uses the same AUX option kit used for other Mitsus, just need to tell 'em they can hook it up.