For a relatively small car company, Mitsubishi is forging ahead with an electric vehicle strategy that puts it near the front of the electric car movement. The 2012 Mitubishi i-Miev fully electric car will arrive in Canada in December.
Although Mitsubishi doesn’t have the materials or research budget that GM and Nissan did to pour into the electric vehicle market, Mitsubishi is still going to offer the first ‘entry-level’ electric vehicle. It’s the least expensive fully electric vehicle on the market, and the Mitsubishi i-Miev will cost around $25000 in Ontario and Quebec after provincial rebates.
The bulk of Canadian EV sales are expected to occur in Ontario and Quebec, with the Vancouver area of British Columbia being the other EV hot spot in the country. Ontario and Quebec will offer the largest provincial tax rebates, and actually, offer the only tax rebates in the country so far. British Columbia and Manitoba are very active in the electric vehicle sphere, but neither offers any incentive for people who purchase a 2012 Mitsubishi i-Miev electric vehicle.
Using Canadian numbers, fuel costs $1.25 per litre and electricity is $0.10 per kilowatt-hour. The 2012 Mitsubishi i-Miev would cost $447 to run 24,000 kilometers, while the new Honda Civic would cost $2,205 to cover the same distance.
Mitsubishi is also claiming that the i-Miev maintenance costs will be much lower – this is the same thing we’ve seen Ford claim with the Ford Focus Electric and other electric vehicles. Since electric vehicles don’t have as many components, maintenance costs should be lower.
Every Mitsubishi i-Miev comes with a 3-button key fob. Push one button and the key fob tells the driver how much charge the battery contains. In Ontario, one button will allow you to set when you’d like the Mitsubishi i-Miev to charge, taking advantage of cheaper off-peak electricity.
The Globe And Mail fives the Mitsubishi i-Miev a 7.5 out of 10 overall rating, saying that besides the cheap and plasticy interior, the i-Miev feels like a luxury car you saved $75,000 on. From the near silent driving to the fancy electronics that keep track of charge left and distance travelled, the Mitsubishi i-Miev has lots to offer.