Europe embracing the Mitsubishi i-Miev

While Mitsubishi i-Miev news in North America is sometimes few and far between, Europe seems to really be embracing the little electric vehicle.

The city of Armagh in Ireland announced today they are partnering with Cross Energy and giving away a Mitsubishi i-Miev. 100 finalists will be whittled down to one lucky winner who will become the first electric car registered in Northern Ireland. In European talk, winning the Mitsubishi i-Miev will make them “the most on trend urban bright spark.”

Earlier this week, Jewel and Esk College in Scottland announced an initiative to assess the viability of electric cars. Partnered with SEStran, four Mitsubishi i-Miev electric cars, supplied by Mitsubishi, and four charging stations, provided by Siemens, will be located at the two campuses in Edinburgh and Midlothian, as well as the Stevenson College in Sighthill and the Midlothian Council headquarters in Dalkeith.

The project aims to raise awareness of electric vehicles and their potential. They are hoping drivers become interested in the Mitsubishi iMievs since they are cost effective to run and easy to charge.

The SEStran Partnership Director says the Scottish government has the “most ambitious carbon reduction targets in the world.”

What the article didn’t touch on was who gets to drive the Mitsubishi i-Mievs. Are they being used by 4 specific people, or by all the staff as they commute from campus to campus?

the most on trend urban bright spark

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